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Platinum Live

Tag: Social Media Management

How has the Selena Gomez, Kylie Jenner and Hailey Bieber feud affected their following and brands?

By Platinum Live

Social media drama is nothing new and with the introduction of TikTok and Instagram stories, creators and celebrities alike have taken to the platforms to air their views – both good and bad.  Selena Gomez is no stranger to drama on social media and she has, once again, found herself in the middle of an

What is De-influencer Marketing and Why Should Brands Take Note?

By Platinum Live

We’ve all heard of influencer marketing. It’s the trend that has seen brands invest more and more of their advertising budget into working alongside influencers with global reach and up to millions of followers. But in 2023, are the rising number of de-influencers taking to platforms such as TikTok a threat to this very lucrative

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